FRANK R BRADY
FrankRBrady.com Phone 248-470-3118 Email Frank@FrankRBrady.com
WHO I AM:
Award-winning copywriter, creative director and screenwriter. Published author.
Experienced in all media and for numerous clients. Polished presenter. Strategic
and conceptual. Great work ethic.
WHAT I’VE DONE:
- Built award-winning creative department from the ground up
- Wrote the Sports Illustrated commercials with the lowest cost per order
- Wrote the Children’s’ Tylenol spot with the highest recall score ever
- Supported numerous successful new product launches
- Partner on team that restored Tylenol to #1 position after the Chicago poisonings
- Wrote many direct mail packages that became the new controls
- Worked with such celebrities as Dick Butkas, Dick Cavett, Lena Horne, Billie Jean King,
Elle Macpherson, Dan Marino, Don Shula, and Cheryl Tiegs
SOME PLACES I’VE WORKED:
Ogilvy & Mather Ted Bates Compton BBD&O
Wunderman PKL Doner Saatchi Direct
A FEW ACCOUNTS I’VE WORKED ON:
American Express Bausch & Lomb AT&T Sports Illustrated
Eastman Kodak Rolaids Cavit Wine BMG Music Club
U.S. News Oneida Dristan ADT Home Security
Kingsford Charcoal Xerox MBNA Bank Curél Lotion
PaineWebber Sine-Aid Chase Bank Children’s Tylenol
Rape Crisis Service Humane Society Uniroyal Tires Frontier
USWest Owens-Corning Jewish Forward PacificCare Insurance
SOME ADVERTISING AWARDS I’VE WON:
- Caples First Place and DIRECT Hot Creative - Catalyst “Soufflé”
- Caples Finalist and Direct Best Runner-Up - Humane Society “Renewals”
- Caples Finalist - Compeer “Loneliest Disease”
- Echo Finalist - Frontier “Pro/Data Services”
- Echo Finalist and DIRECT Creative Breakthrough - Catalyst “Postcards”
- Caples Finalist - Kodak “Hard Dots”
- Penny Award - CoreStates “Golf” and “Ski”
- MASA First Place and ADDY Certificate of Excellence - HCS “Golf”
- MMA Gold - Kodak “Radiology Centennial”
- Caples Finalist and New York Festivals Finalist - Catalyst “Message in a Bottle”
- Direct Best First Place - Frontier “Certainty Long Distance”
- Direct Best Runner-Up - Kodak “Great Rewards”
- ADDY Certificate of Excellence and Creativity Annual - Catalyst “Big Idea”
- DIRECT Hot Creative - Linotype “How to Make Your Fonts Work”
- Echo Leader - Sports Illustrated “Video Store”
- Echo Leader - Sports Illustrated “Eight Weeks to Fitness”
- CLIO and One Show Finalist - AMEX Card “Celebrities”
SOME SCREENWRITING AWARDS I’VE WON:
- Screenwriter Showcase First Place - “HOW TO MARRY A MILLIONAIRE–IN 30 DAYS”
- Extreme Screenwriting Competition Finalist - “MOSES, MARY AND MOHAMMED”
- The Writers Place Honorable Mention - “SWEEPS”
- Movie Script Contest Fourth Place - “SWEEPS”
- Moondance Film Festival Finalist - “SWEEPS”
- Extreme Screenwriting Finalist - “SWEEPS”
- Writers Desk Finalist - “SWEEPS”
- Screenplay Festival Semi-finalist - “SWEEPS”
- Scriptapalooza Semi-finalist - “SWEEPS”
WHERE I’VE LEARNED THINGS:
- University of Miami, BA, Communication Arts
- Ogilvy & Mather Magic Lanterns
- Wunderman Advanced Direct Marketing Workshop
- Direct Marketing Association Winning Direct Mail Seminar
- Writers & Books Classes and Seminars
- Dale Carnegie Course in Public Speaking and Human Relations
A FEW MORE HIGHLIGHTS:
- Wrote published book: THE RADIO AND TELEVISION COMMERCIAL
- Wrote published book: DIRECT RESPONSE TELEVISION
- Wrote humorous poetry published in a literary magazine: ArmySpeedReading
- Spoke at the DMA Conventions in Chicago and San Francisco
- Lectured at Cornell University, the University of Rochester and Syracuse University
- Taught screenplay writing at Writers & Books Literary Center in Rochester, NY
- Lived in Brazil, Jamaica, Japan, and Mexico
- Speak conversational Spanish
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